Advocacy is the act of speaking up, taking action, and working to influence decisions in order to protect, promote, or advance a cause, group, or individual’s rights and interests. It can take many forms—from writing letters to lawmakers, to creating awareness campaigns, to offering direct support for people whose voices might otherwise go unheard.

At its core, advocacy matters because it bridges the gap between injustice and change. It ensures that those without access to power or resources are represented, that their needs and perspectives are not only heard but taken seriously. Advocacy transforms personal concerns into collective action, shaping laws, policies, and social norms. It’s the heartbeat of progress—driving conversations forward, challenging harmful systems, and affirming that every person has the right to dignity, safety, and opportunity.

Without advocacy, problems remain hidden, voices remain silenced, and inequities persist. With it, we can push societies toward fairness, compassion, and accountability.